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Showing posts with label Taxis. Show all posts
Showing posts with label Taxis. Show all posts

Sunday, 30 November 2014

Uber Cool

I wake up everyday and tell myself: “God is biased towards me”. Whether or not She is partial in my favour, is a question I cannot answer and maybe in times to come I will be proven wrong. But, in the present moment; this bit of optimism makes my days happier, my choices simpler and I have my own joyful moments everyday. 

Following the tradition, karma handed down a wonderful taxi offer to me last week when Uber decided to launch its #FreeUberWeek campaign for the exact days which made up my casual leave. Now you might agree with the idea of biased behavior but well, there is no court of law to fight this one out. 

I enjoyed the offer end to end, exhausting my quota of free rides and then riding some of my credits too. I took cabs back and forth from my outings, and because I hate to drive (Friends and father have given up the coaxing and convincing to show me the face of the driving school) this removed a lot of my dependency, when it came to moving myself from point A to point B. 

When I took these rides and enjoyed the gifts of technology, I worked my mind around how this company would function, read up on stuff about the operations I was delighted to notice the coordination that was demanded and thus, being done. Its no easy task to tie the loose ends on the backend of this cool thing.

Click a few buttons and have someone show up on your doorstep in under 20 minutes, to take you where you want to go, sounds like the apt description for what Uber does. But that’s what this is: only a gist of what really goes into the making of it. 




Working in a startup myself, (which by the way is awarded the startup of this year) and understanding the true spirit behind the numbers that reflect in a company’s valuation at this stage of expansion and growth; I can imagine the kind of effort put behind the scenes at Uber, as well. 


Give it off to them for running the show so brilliantly because here, it is also about changing the consumer’s habit of stepping out and hailing the yellow one. Fingers tapping on the mobile screen are gaining more and more power as the days are ticking.

Tuesday, 18 October 2011

Taxis: An artery of the Calcutta Transport System






Taxis in Calcutta are a vital part of the transport system. Mumbai has its local trains; Delhi is known for its upcoming Metro Railway, Gujarat for its local autos.
In Calcutta- we have all of the above and what is most interesting is that all of these exist in almost affectionate co-relation. Autos, buses, local trains, underground railways, tram and of course, taxis- are all in synchronized operation in the City of Joy. Each of these stay within their own precincts, ply in their own areas, serve their own clichéd classes from the population.
The age-old yellow ambassador, with a year old embellishment- the blue horizontal line across its body, is popular in Calcutta. It is as if the passenger of a taxi privatizes a public mode of transport for a certain journey. It is a sort of a set-apart means of conveyance among all other vehicles of mass transport.
The ‘cabs’ in Calcutta have undergone a sea-change – from being black and yellow colored (in exact halves) to sporting an only-yellow look. From calculating fares on hand operated meters placed outside the windshield to digital ones placed on the inside. And then there is the new blue strip of paint that runs across the cab with the registration number painted in white. The most recent change is the Radio Cab, the Call- a – Cab service which hasn’t really caught up in the city yet, but is seen around in small numbers; as if making a mark even by scattered presence.
Thus, the taxis in this cosmopolitan city kept pace as the other aspects changed- slowly but steadily. It is interesting to observe the life of the man behind the wheel of this yellow car. How he has grown with the complexities of calculating the fair er, fare amount; with Inox replacing Elite as passenger favorite; with flyovers becoming another ‘floor’ on the road; with the changes in traffic rules and compliances; with the upsurge of one-ways and no-entries- the taxi walla  became the taxi driver and is now a ‘cabbie.’



Here’s an insight into the life of a Mr know-it-all of Calcutta. A man who’s knowledge about lanes and by lanes outdoes Google Maps. His love for the city is second to none- for as long as the city thrives he will continue to earn a living and as the population multiplies his earning will also double-up.


The following post will offer a sneak peek into the diary of Pramod Sahai, who is a taxi driver in Calcutta. He has received education up to Standard VIII and is thus well versed in English. But little do his passengers realize that their driver understands their conversation in ‘inglees’
Pramod drives a taxi owned by a man called Nandaram Mishra. He pays a daily commission to the man in lieu of the vehicle, and drives across the city, everyday of the week. Pramod’s only family is his mother and he stays with her in shanty off Sarat Bose Road. He writes his self notes regularly, addressing the inanimate diary as Master.
These notes are written by the street light, because by the time the 30-something year old man finds time for himself at the end of the day, his mother goes off to sleep. He spends his me-minutes, under a street light in an over-crowded slum. He writes to remember his education, he writes to remember his days, he writes to express his thoughts, he writes for himself.