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Monday, 18 June 2012


This article in The Telegraph yesterday reminded me of the out-of-the-box techniques of writing news pieces. I'd once read in my journalism notes about a reporter in New York writing on President John F Kennedy's assassination. He had interviewed the grave digger and used that as his news peg. A rather innovative way of writing the obituary!

This article, written similarly on Pranab Mukherjee's candidature for Presidentship is a little abstract but innovative!

-The pleasures of reading!

Monday, 11 June 2012

World Wide Web

To make clear the variety of information available on the internet, I see no need to write a thesis or even an essay. One needs to as much as sit on Google and type randomly, and the results will show up. If you make a mistake in spelling, the search engine has suggestions! Solutions are unending and results go on upto several pages.
In several such instances of searching the world wide web, I have come across several websites and I thought I  could provide a concise catalogue of my favourites!

  • Authored by Jim Harmer, this website is an all-in-one guide for a photographer. From breaking myths about the art of photography, providing tips and suggesting the best ways of clicking from the perfect angle; this site provides exceptional help! It ranges high on my list of favourites and their newsletter just makes life easier for the photographer in you!

  •  Their slogan, 'bridal inspirations', says it all for their content! A soothing look of the webpage provides an assurance of their subtle tastes and if you hate gaudy, you love stylemepretty! Even though their services aren't available in India, this specific website rekindles the part of me that wants to be a wedding planner one day.If that dream comes true, my inspiration would surely stem from them.

  • I did not chance upon this one, this was suggested by an aunt. A mouth-watering site, to say the least! They genuinely have commendable ideas!

  • It is a promising and an innovative site, even though there is a small 'Coming Soon' below.

The search for innovativeness continues........

Thursday, 7 June 2012

Tanishq Everydays

Tanishq is known for its unusual ads. I like their “Tanishq Everydays” Print Ads.  These are second only to the Mia Collection ads.
 It’s genuinely different, in my opinion it defines out-of-the-box ideas. Even though the campaign wasn’t my idea, I thought of a few ideas in which this could be taken further.

A few of the ones that already exist in this category are:

Bangles on a corn cob

Stone studded green apples

These ads are not very prominent but put the product into perspective. They are unique ideas and the next time you see green apples, if you aren't preoccupied; you're sure to think of diamond pendants.

Some ideas that came into my mind on seeing these ads were:

Bangles in place of orange wedges

This sort of an image of an orange wherein the wedges of the fruit can be replaced with bangles. The sleek bangles, which have the same design all around because in this image only one side can be seen so if there’s an exceptional design on the other side, it will go unnoticed!

It doesn't cost a fortune

I choose this image due to lack of suitable images that can explain my idea. However, I do not agree with the message note featured. Firstly, it is very common and flouts the very rule of out-of-the-box ideas for Tanishq’s profile.  On another count I feel this idea could be used for the Mia Collection as well. Since that collection is meant for working women, it fits in there perfectly. Maybe the message could read: ‘It doesn’t cost a fortune’
This idea can be cashed in on for spreading the idea that a woman doesn’t always need a man to buy her a ring. She can buy it for herself. Maybe the one meant for her left hand’s ring finger comes from her man, but then there are nine other fingers!

Kangan Donuts

Kangans could be stacked together like this over a few donuts. But it is important for the donuts to be well frosted with chocolate because only then will the gold shine above the dark brown of the chocolate and be perfectly visible.

Tanishq Everydays!

Disclaimer: Tanishq has not given consent to these advertisements. It is only my personal addition to their pre-existing campaign called Tanishq Everydays. The seal of Tanishq is not borne herein.
Also, the use of these ideas without my knowledge is not punishable, but surely unethical.

Tuesday, 5 June 2012

Answer Sheets in Exams

For all students in India this is a crucial time of the year. While Board examinees await their results and then struggle for admissions, their juniors are busy adjusting into new classes. For us, college students exams are either are underway. I am no exception to this law of the land and my Part II exams in Communicative English, have begun today.

I have my Majors paper first each of which are four hours long. For me atleast, these papers are easy and the time is always excess. (The electives are invariably tougher and that's when I feel I had a LITTLE more time.So, its not like I'm a genius and a robot who can excel in everything!) With almost two year's experience of writing seemingly easy papers comfortably in four hours, I have developed the habit of dreaming while writing these exams. Yes, I dream while writing an exam.

I don't think that's much of an anomaly in my stream of studies because the more we dream the more we can ideate and hence, the better the reports, articles and stories! As long as my mind promises to come back in due time, I don't mind its wandering off to another land during these few hours when no one is a llowed to talk to you, no one except the invigilator will check on you, your phone is switched off. Basically, they are hours, you can spend entirely by yourself and unless you keep a little track of time and write out all the answers, its a good feeling!

Anyway, on one of these expeditions that my mind took while writing today's paper I thought to myself of a rule that should be initiated by the Univeristy. Each student should be allowed to write a note to the examiner before beginning the paper. A personal note about myself, how I write, my style of writing and my knowledge and comprehensive capabilities.

What would I write? Here goes......

Dear Teacher,
  1. Please note that I am writing this paper on a bright, sunny, sultry, humid morning. It is difficult to sustain without water and I am sweating profusely because the air circulated by the ceiling fan actually has no effect. Hence, pardon me if the answer script is sodden with a few drops of water here and there.  I want you to know that, that won't be carelessness on my part,
  2. I have studied attentively for this exam and put in considerable effort in the preparations. However, now when I see the topic of the report I feel a little lost as it isn't something I am comfortable with: old age homes. It makes me emotional and hence I would've liked to refrain from writing on this topic for an exam.
  3. However, I am confident of the other answers and I am quite intrigued by the comprehension passage, about quintuplets. I will go back home and Google it, because I want to know if it is true.
  4. As for my writing style, please note that I begin a paragraph from the margin, but if the last sentence of the previous paragraph ends quite towards the right side; I like to leave two finger gap if my next line is a new paragraph.
  5. I will try my best to write the paper well so as to make it easier for you to check.
  6. With all due respect, I request you to drink a little water and have a snack before you start checking my paper. Not that I will give you a tough time, but I just wish you to be in a congenial mood.
  7. Lastly, please dont over-stress your red pen!
(We are not allowed to write our names anywhere on the answer sheet which is why our names become a string of letters, without an affidavit!)

What would your letter to your examiner be?

P.S: For those who have a not-so-strong sense of humour, I do not intend this to be really incorporated. It is merely the product of my imagination!